Project Overview
You will compose an email to your manager about another company or organization’s corporate social responsibility programs for this project. Then, you will create a proposal (as a presentation or written report) that explains how Williams & Marshall, LLC, could benefit from similar CSR projects.
Competency
In this project, you will master the following competency:
• Identify possible opportunities for civic engagement based on your field and experience
Scenario
Williams & Marshall, LLC, delivers high-quality products and services, but the company’s brand is not well recognized. Your manager, Demita Williams, recently heard a radio show about corporate social responsibility (CSR). She learned that CSR efforts can improve the way people view a company. These efforts can also make employees feel more satisfied at work.
Demita wants you to find opportunities for civic engagement that will match staff members personal values and the company’s mission.
Directions
Email to Manager
Your manager, Demita Williams, is interested in starting a corporate social responsibility (CSR) initiative to draw attention to the company brand.
She would like you to look at how other companies approach CSR. Then, send her a detailed email about what you learned. Include your personal experiences and some examples from other companies.
1. Choose a socially responsible company or organization within your industry. Then, learn more about how it creates corporate social responsibility. You can use the list of companies in the