{"id":10187,"date":"2020-11-20T11:17:47","date_gmt":"2020-11-20T11:17:47","guid":{"rendered":"http:\/\/onlineclassesguru.com\/?p=10187"},"modified":"2020-11-20T11:17:47","modified_gmt":"2020-11-20T11:17:47","slug":"managing-and-using-information-systems","status":"publish","type":"post","link":"https:\/\/onlineclassesguru.com\/index.php\/2020\/11\/20\/managing-and-using-information-systems\/","title":{"rendered":"Managing and Using Information Systems"},"content":{"rendered":"<style type=\"text\/css\"><\/style><p>Managing and Using Information Systems:<\/p>\n<p>A Strategic Approach \u0096 Sixth Edition<\/p>\n<p>Keri Pearlson, Carol Saunders, and Dennis Galletta<\/p>\n<p>\u00a9 Copyright 2016 John Wiley &amp; Sons, Inc.<\/p>\n<p>Chapter 12 Knowledge Management, Business<\/p>\n<p>Intelligence, and Analytics<\/p>\n<p>Opening Case: Netflix<\/p>\n<p>\u0095 What gave Netflix assurance that House of Cards would be a success?<\/p>\n<p>\u0095 What gives Netflix a competitive advantage?<\/p>\n<p>\u00a9 2016 John Wi ley &amp; Sons, Inc. 3<\/p>\n<p>More Real World Examples<\/p>\n<p>\u0095 Caesar\u0092s and Capital One both collect and analyze customer data.<\/p>\n<p>\u0095 Result: They can determine who are the most profitable customers and then follow up with them. \u0095 Caesar\u0092s: frequent gamblers \u0095 Capital One: charge a lot and pay off slowly<\/p>\n<p>\u0095 They provide products that would appeal to the profitable customers.<\/p>\n<p>\u00a9 2016 John Wi ley &amp; Sons, Inc. 4<\/p>\n<p>A Real World Example from Sports<\/p>\n<p>\u0095 Oakland As and Boston Red Sox baseball teams<\/p>\n<p>\u0095 Crunched the numbers on the potential players, such as on-base percentage<\/p>\n<p>\u0095 Others who did not do the analysis failed to recognize the talent<\/p>\n<p>\u00a9 2016 John Wi ley &amp; Sons, Inc. 5<\/p>\n<p>Five Ways Data Analytics can Help an Organization (McKinsey and Co.)<\/p>\n<p>\u0095 Making data more transparent and usable more quickly<\/p>\n<p>\u0095 Exposing variability and boosting performance<\/p>\n<p>\u0095 Tailoring products and services<\/p>\n<p>\u0095 Improving decision-making<\/p>\n<p>\u0095 Improving products<\/p>\n<p>\u00a9 2016 John Wi ley &amp; Sons, Inc. 6<\/p>\n<p>Terminology<\/p>\n<p>\u0095 Knowledge management: The processes needed to generate, capture, codify and transfer knowledge across the organization to achieve competitive advantage<\/p>\n<p>\u0095 Business intelligence: The set of technologies and processes that use data to understand and analyze business performance<\/p>\n<p>\u0095 Business analytics: The use of quantitative and predictive models, algorithms, and evidence-based management to drive decisions<\/p>\n<p>\u00a9 2016 John Wi ley &amp; Sons, Inc. 7<\/p>\n<p>Data, Information, and Knowledge (reprise)<\/p>\n<p>\u00a9 2016 John Wi ley &amp; Sons, Inc. 8<\/p>\n<p>The Value of Managing Knowledge Value Sources of Value<\/p>\n<p>Sharing best practices \u0095 Avoid reinventing the wheel \u0095 Build on valuable work and expertise<\/p>\n<p>Sustainable competitive advantage \u0095 Shorten innovation life cycle \u0095 Promote long term results and returns<\/p>\n<p>Managing overload \u0095 Filter data to find relevant knowledge \u0095 Organize and store for easy retrieval<\/p>\n<p>Rapid change \u0095 Build on\/customize previous work for agility \u0095 Streamline and build dynamic processes \u0095 Quick response to changes<\/p>\n<p>Embedded knowledge from products<\/p>\n<p>\u0095 Smart products can gather information \u0095 Blur distinction between manufacturing\/service \u0095 Add value to products<\/p>\n<p>Globalization \u0095 Decrease cycle times by sharing knowledge globally \u0095 Manage global competitive pressures \u0095 Adapt to local conditions<\/p>\n<p>Insurance for downsizing \u0095 Protect against loss of knowledge when departures occur \u0095 Provide portability for workers who change roles \u0095 Reduce time to acquire knowledge<\/p>\n<p>\u00a9 2016 John Wi ley &amp; Sons, Inc. 9Please take a moment to share your thoughts, ideas, comments and\/or questions concerning Week 12\u2019s reading\u00a0assignment lecture.<\/p>\n<p>Week 12 lecture is attached.<\/p>\n<p>Upto 400 word<\/p>\n<p><center><a href=\"http:\/\/onlineclassesguru.com\/orders\/ordernow\"><img decoding=\"async\" src=\"https:\/\/encrypted-tbn0.gstatic.com\/images?q=tbn:ANd9GcTyj99p60XCLyLk1htB7-1neRt8-2QdnenNlQ&usqp=CAU\"target=\"_http:\/\/onlineclassesguru.com\/orders\/ordernow\"\/><\/center><p>","protected":false},"excerpt":{"rendered":"<p>Managing and Using Information Systems: A Strategic Approach \u0096 Sixth Edition Keri Pearlson, Carol Saunders, and Dennis Galletta \u00a9 Copyright 2016 John Wiley &amp; Sons, Inc. Chapter 12 Knowledge Management, Business Intelligence, and Analytics Opening Case: Netflix \u0095 What gave Netflix assurance that House of Cards would be a success? \u0095 What gives Netflix a&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-10187","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Managing and Using Information Systems - onlineclassesguru<\/title>\n<meta name=\"description\" content=\"Managing and Using Information Systems\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/onlineclassesguru.com\/index.php\/2020\/11\/20\/managing-and-using-information-systems\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Managing and Using Information Systems - 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