COM 3135: Proposal Assignment
MANAGERIAL PROPOSAL INSTRUCTIONS
Learning outcomes
– Employ Toulmin’s CDW model to craft a persuasive message to internal stakeholders
– Construct a clear, convincing and impactful written managerial message
Deliverables
1. A written proposal: Write a persuasive proposal to the school dean and top management, as an email message or an email attachment. You need to convince the readership that a problem exists and that your solution will work.
2. An analysis of the argumentation: Write an explanation of how you have utilized Toulmins CDW model (Rogers article: Building a case and arguing with sophistication)
Situation
– FIU has been undergoing huge changes recently and management is keen to receive feedback from all stakeholders – faculty, staff, students – on how operations at the FIU could be further improved.
– You are part of a student working group that has been formed to assess the present situation in the school and propose ways in which FIU processes could be enhanced.
– In other words, you need to identify an operational problem and develop a workable solution to the problem. You can select a pressing issue that you would like to have addressed.
– Examples of areas in which you might develop proposals:? 1. FIU branding study abroad
2. Food services
3. Registration procedures
4. Library services
5. Sports facilities
6. Cooperation with businesses
7. Organization of studies
8. Housing?
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https://owl.purdue.edu/owl/general_writing/academic_writing/historical_perspectives_on_argumentation/toulmin_argument.html
COM 3135: Proposal Assignment
Plan and write a proposal for action/change.
You will need to:
1. state (and summarize) the problem
2. identify explicitly the outcomes and benefits of your proposal
3. provide a convincing recommendation with supporting evidence which shows that your recommendation is feasible
Request action
– Use Toulmins Claim-Data-Warrant communication model and the persuasive writing guidelines.
– You will also need to pay attention to effective managerial writing. – Properly format your proposal. Include a cover page.Employ Toulmin’s CDW(Links to an external site.) model to craft a persuasive message to internal stakeholders
Construct a clear, convincing and impactful written managerial message
Deliverables
1. A written proposal: Write a persuasive proposal to the school dean and top management, as an email message or an email attachment. You need to convince the readership that a problem exists and that your solution will work.
2. An analysis of the argumentation: Write an explanation of how you have utilized Toulmins CDW model (Rogers article: Building a case and arguing with sophistication)
ALL INSTRUCTIONS ARE IN THE LINK PROVIDED
PLEASE READ
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